Market Research

GFS specialises in providing quantitative and qualitative market research and analytic services to management consulting firms and corporate clients. Our “Research Consultants” are experienced researchers supported by Senior experts with over 15 years of experience in statistics, quantitative & qualitative research, analysis, advanced analytics or data processing, among other areas.

GFS partners with Instituto DYM, one of Spain’s most highly regarded market and opinion research companies. The company was set up in 1962 and was a pioneer in using many market research methodologies. DYM is one of Spain’s largest independent market research agencies in Spain, with an excellent and robust infrastructure, offering a full range of services and solutions to research problems. 

DYM is the Spanish representative of “WIN”, Worldwide Independent Network of Market Research. The accumulated international expertise of WIN is formidable – with internationally renowned experts in public opinion, Third World issues, advertising, media research, and commercial fields such as IT/telecommunications, healthcare, retail, economics, or corporate research, among others.

DYM is also a member of the “Concertate CX Global Expert” Network; these strategic partnerships allow us to provide market research services globally.

Instituto DYM possesses the UNE-ISO 20252 standard, certified by AENOR and follows the CCI/ESOMAR Code of Conduct. 

GFS guarantees GDPR compliance in all projects and a secured IT infrastructure.